Adobe

Adobe, a highly successful software brand, needed to increase retail sales. Historically, their products were sold online and as a bundle with hardware purchases, with retail sales comprising a small percentage of the business. They wished to improve sales in both sale-assisted and self-service environments and turned to the experts at Experience MINT to design and execute a self-serve kiosk that included retail intelligence tools.

Retail Design and Execution

Experience MINT designed a retail display that would be positioned as a feature end-cap in different retail environments. The display merchandised Adobe products and included digital technology to educate customers and promote a positive, engaging retail experience. To keep Adobe informed about how customers were using the kiosk, the retail intelligence tools included collected data about traffic and dwell time and digital screen engagement.

Results

The kiosks MINT Experience created fit well in different environments and provided a new and effective way for Adobe to sell and collect information about its products and customers with the integrated retail intelligence. The sleek appearance of the kiosk attracted customers with quickly-identifiable branding and an easy-to-navigate interactive screen.