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What Is Phygital Retail? A Rising Experiential Trend

What Is Phygital Retail? A Rising Experiential Trend

by Michael | Feb 7, 2023 | COVID-19, Experiential

A blend of omnichannel, in-store tech, and experiential design are creating one of the most exciting trends in retail right now: phygital. What Is Phygital? Phygital combines two words we talk about with omnichannel retail all the time: physical and digital....
How DTC Brands Can Open Brick-and-Mortar Stores: An Action Plan for Retailers

How DTC Brands Can Open Brick-and-Mortar Stores: An Action Plan for Retailers

by Andrew Pierce | Jul 28, 2021 | DTC Brands

Direct-to-consumer (DTC) brands who’ve made their mark online are catching onto a new next step to grow business: planting roots. For many brands, brick-and-mortar stores stand as the antidote to increasing noise in the digital space. But more than that, they offer a...
The Importance of Experiential Retail Post-Pandemic: 5 Trends for Retailers

The Importance of Experiential Retail Post-Pandemic: 5 Trends for Retailers

by Andrew Pierce | Jun 28, 2021 | COVID-19, Experiential

The world has undergone a technical revolution in the last decade. The smartphones in our pockets have processing capabilities 100,000 times stronger than the computer that took Americans to the moon in 1969. We now exchange cryptocurrency and watch as AI programs do...
Top 10 ways for retailers to succeed during the Covid-19 crisis

Top 10 ways for retailers to succeed during the Covid-19 crisis

by Andrew Pierce | May 6, 2020 | Informational

Retailers are in uncharted waters with the challenges caused by the Covid-19 pandemic. Store closings, apprehensive consumers, ensuring healthy environments for employees & consumers, staying profitable, the list goes on.  As retail re-emerges from this pandemic,...
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