The Experience MINT Blog
Fresh Ideas from Experiential Retail Experts
The retail environment is constantly changing, and Experience MINT is here to help you engage customers with the latest trends in retail technology and experiential retail environments. The winners in the retail industry are thriving as they adopt new tools and business practices that help them adapt. If you’re wondering what is omni-channel retail, how to engage and retain customers, and where the retail industry is headed, read our blog.
What Is Phygital Retail? A Rising Experiential Trend
A blend of omnichannel, in-store tech, and experiential design are creating one of the most exciting trends in retail right now: phygital. What Is Phygital? Phygital combines two words we talk about with omnichannel retail all the time: physical...
Retail Installation Projects: 6 Tips For Success
As a retailer in the age of online shopping, you know that a customer’s physical experience in your brick-and-mortar store can set you apart from other brands and make or break your sales. Consumers have many options, online and in-person. As soon...
The Interactive Retail Experiences Gen-Z Customers Really Want
Gen-Z is arguably the most intriguing group of consumers facing retailers to date. Growing up online, they hold a unique set of values, unlike any previous generation before them. Gen-Z craves logical, intuitive, and curated experiences- and...
Endless Aisle and Omnichannel: Rising Satisfaction and Enhanced Profitability
There are plenty of predictions about the future of retail. Some seem overreaching, with images of robots, drones, and grocery baskets dispelling a dystopian future. But while drones and robots may very well become normalized in the next decade,...
How DTC Brands Can Open Brick-and-Mortar Stores: An Action Plan for Retailers
Direct-to-consumer (DTC) brands who’ve made their mark online are catching onto a new next step to grow business: planting roots. For many brands, brick-and-mortar stores stand as the antidote to increasing noise in the digital space. But more than...
The Importance of Experiential Retail Post-Pandemic: 5 Trends for Retailers
The world has undergone a technical revolution in the last decade. The smartphones in our pockets have processing capabilities 100,000 times stronger than the computer that took Americans to the moon in 1969. We now exchange cryptocurrency and...
Omnichannel Retail Strategy: How to Maximize the Omnichannel Retail Shopping Experience
Does your brand cater to the mercurial swings of a modern consumer’s busy life? According to Google’s research, 85% of shoppers start their purchase on one device and finish on another. Combine that statistic with physical stores, and the...
What Is the Endless Aisle? A Rising Trend in Experiential Marketing for Retailers
If we've learned anything over the last year, it's that peril breeds innovation. Everyone from sporting equipment companies to car companies began creating PPE and other much-needed equipment to help fight the novel coronavirus. The pandemic forced...
Create the Ultimate Retail Environment
Capturing customers at brick and mortar stores has never been a bigger challenge than it is now. MINT offers turnkey solutions that create a seamless in-store Customer Experience (CX) that engages customers, increases loyalty, complements online,...
Retail 2020+ Success Comes Down to 2 Things
There is no sugar coating it, 2020 has sucked for retail. So what now? History shows us that after a significant downturn, new successful strategies and opportunities surface in ways not previously utilized. NOW is the time when retailers should be...